We started this research program with a quote from Nicholas Carr’s groundbreaking book about the cloud, The Big Switch: Rewiring the World, from Edison to Google:
“Ultimately, corporate decisions are economic decisions—and the advantages of utility computing are going to push companies in that direction.”
Nearly seven years later, Carr’s prediction is looking solid.
Businesses exist to make money, and the financial performance of early cloud leaders suggests that the cloud helps them do so. Other companies need to catch up in order to remain competitive.