Cloud survey results: Profitable firms get more from their vendors

We asked our 350 survey respondents what they expect and value from their cloud service providers (you can click on the chart below to enlarge it).

Please indicate your agreement with the following statements about cloud and managed services providers. (“Agree” and “Strongly Agree” responses)WindstreamQ25

As you can see, larger firms expect more from providers, like pre-sales technical consultations and tailored offerings.

Other key variances show a correlation between profitability and the vendor relationship:

  • Companies with profit margins over 10% are also more likely to say their service providers add measurable value (72%, compared with 44% of firms with negative or flat profit margins).
  • Companies with smaller profit margins are also significantly less likely to say their service provider adds measurable value to operating processes, works to tailor solutions to their needs, and to say those tailored offerings are a core value proposition for providers.

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